$50,000 or an abortion

Help My Baby Live is the web site of an anonymous couple claiming they will have an abortion if their web site doesn't raise $50,000 in the next three months. Their web site claims to have raised $10,200 at the time of this posting.

Because of the state we're in, we have about three months to make a decision one way or the other. Right now, we're leaning toward abortion. We're simply not financially secure enough to ensure that we can bring up a kid in the environment it would deserve. It's not that we're poor, we just don't have the stability that we think having a baby necessitates....

It comes down to this. If we can't raise the $50,000 in the next 3 months, we'll have to choose abortion. We don't like it, and we don't like the nature of our appeal, but it is what it is.

Assuming this isn't a hoax (I'm nearly certain it is) I'm wondering if pro-choicers are disgusted by this. Is something like this worse than Savetoby.com hoax, where the owners of a bunny rabbit promised to kill him and eat him if people didn't donate money or buy merchandise? If it is disgusting, why is it disgusting?